Get Noticed on Social Media & Use Canva Properly
Social media should generate visibility and opportunities — not drain your time. Many business owners post inconsistently, chase the wrong metrics or feel overwhelmed by content creation.
This hands on workshop will give you direction, structure and the skills! You’ll learn which platforms matter, how to build engagement properly and how to use Canva to create professional, on-brand content that attracts attention and supports growth.
What You'll Learn
You’ll learn how to choose the right platforms for your audience, understand meaningful metrics and build engagement intentionally.
We’ll cover content planning, scheduling and brand consistency before introducing Canva — including the difference between free and Pro versions.
By the end of the day, you'll have learnt the basics of Canva and created some content and posted on the platforms that fit your target audience.
What We'll Be Covering:
Platform Clarity: Understand key social media platforms, their demographics and where your audience actually sits.
Focus & Metrics: Decide which platforms to prioritise and which metrics genuinely matter, including understanding the LinkedIn SSI index.
Engagement & Content Strategy: Learn how to drive interaction, create engagement prompts and repurpose existing resources into content.
Planning & Scheduling: Build a structured monthly content plan and explore scheduling tools that save time.
Visual Identity & Branding: Develop consistent branding that strengthens recognition and credibility.
Canva in Action: Introduction to Canva, differences between free and Pro, and hands-on creation of your own social media graphics.
Course Preparation/Prerequisites
Access to your social media accounts
Access to a Canva account (free or Pro)
Basic brand assets (logo, colours, fonts if available)
Examples of past posts (if applicable)
Expected Skills / Previous Courses
Basic understanding of social media platforms
Comfortable using online tools
No prior Canva experience required
For People Who Want To:
Select the right social media platforms
Measure performance beyond vanity metrics
Build engagement intentionally
Create a structured monthly content plan
Design professional graphics using Canva
What You’ll Take Away
A defined social media focus strategy
A ready-to-use monthly content plan
Engagement prompts tailored to your business
On-brand graphics created during the session
A content plan
Greater confidence and clarity in your online presence